As a company founded on the principle of Living Your Truth, we at Blanc Apparel believe there is nothing more important than giving back.  For us, Living Truth means including the happiness of others in our own happiness. Service to others is near and dear to the heart of all of us here atBlanc, and we believe, as a great yogi from India once said, "life should be chiefly service."

One of our team members was introduced to the founder and director of Mother Miracle School in Rishikesh, India, and was blessed to be given the opportunity to volunteer at this life-changing school for six weeks during a visit to India.  She saw first hand how one whole-heartedly dedicated person can change the lives of thousands.


mother miracle's story

 Shahla Ettefagh, Mother Miracle founder, with children of Mother Miracle School

Shahla Ettefagh, Mother Miracle founder, with children of Mother Miracle School

Mother Miracle’s founder, Shahla Ettefagh, gave up everything to come to India and serve the poor.  Hers is a story of perseverance and undaunted service.  During a visit to India in 1995, Shahla was so moved by seeing children living in extreme poverty that she vowed to come back to India to dedicate her life to helping poor children and families, especially women. In 2002, she fearlessly sold her house, business and personal belongings. She said goodbye to her family, friends and the love of her life. She ripped up all her photo albums to avoid the temptation of returning, and she moved to India to start a new life without ever looking back.

mother miracle's impact

Since then, she's made an outstanding impact in the community. Not only has she built a state-of-the-art school against all odds (there are many bureaucratic obstacles in India!) and is providing the highest quality education, as well as nutrition and healthcare, to hundreds of the most exceptionally intelligent children from the slums of Rishikesh, she has also started a women's empowerment program that provides skills training and income to poor women in the community, as well as a free vocational training to the community's youth who do not attend the school. Mother Miracle’s scholarship program enables their students to attend private universities in India and the United States.  One of the graduates from her school is now studying to be a neurosurgeon in the United States, and there are many more equally triumphant stories!  Mother Miracle was awarded ‘Best School Trophy’ among 40 schools in Rishikesh in 2015 and 2016.


 Children at Mother Miracle School

Children at Mother Miracle School

 Mother MIracle's Women's Empowerment Program that gives vocational training to women from the community.

Mother MIracle's Women's Empowerment Program that gives vocational training to women from the community.

Shahla volunteers her time to the school and abstains from taking a salary; 100% of donations go directly to supporting the children’s education, nutrition and healthcare. These children come from the poorest of the poor, so they are extremely dedicated to making the most of this opportunity Mother Miracle is giving them by taking their education seriously.  They know Shahla is giving them 110% of her love and has dedicated her entire life to serving them, and in turn they respond with respect, dedication and hard work.  By working hard to climb out of destitution through education they are also helping to provide the basic necessities of life to their fathers, mothers, brothers and sisters.  Mother Miracle is breaking the cycle of poverty one child at a time.


inspired? join blanc in giving back

With every purchase you make with Blanc, we will donate part of the profit to Mother Miracle School. If you would like to learn more about this incredible non-profit, or donate directly, you can visit their website.


a glimpse at the mother miracle children

Check out the short video below that a Blanc Apparel team member took during her visit to the school.  You will see the positive reinforcement and spirit of love that the children receive!

“Who’s the best? I am! Who’s the smartest? I am!  Who’s a genius? I am! Who’s the cutest? I am!”

"I thought a lot about how I could convince these kids that they are worthy. So, I came up with this cheer, and I ask them to do it with powerful energy. If you say with confidence that you are the best every single day, you will be the best. How can it not be so? Now they believe it so much that when they go to competitions they don’t come back without an award."

Shahla Ettefagh

Founder & President, Mother Miracle

Rishikesh, India